i think when you look at a lot of our product initiatives; we look at going beyond. although, i am not sure that the depth and effort necessarily shows up to the consumer. for us to go through and look at the carbon foot print of our products is very important and it is starting to show on the labels. but the fact that we do that across a lot of product categories and that our designers are looking at carbon footprint relative to how they design products doesnt always translate. there is a lot of complexity there and that is very hard to communicate to consumers and i am not sure cheap timberlands it will get less complicated to communicate in the near future. its certainly something that we are pouring a lot of effort and research into especially regarding designing for women timberland boots environmental products, carbon foot printing in the supply chain, and looking for lower impact materials and production processes.

i have always been an timberland outdoors person, as far as liking to be outside and being in the natural environment. it is very easy to see how people become passionate about the conservation of natural places but i think for me, conservation was one thing but it also ties to equity. it is one thing to preserve parks, that people who have timberland shoes enough money can go and see, but it is another thing to give people bare access to things like clear air, clear water, and men timberland boots make that really a right for people. when you look at it, people need shoes, and that provides a lot of good, but industry also has a downside. i have always been interested in reducing that downside , and not only in a timberland boots conservation sense but in a how do we give timberland boots sale things to people that they really want, like having footwear thats comfortable to walk in or good healthcare and services, without giving up all of these natural resources and places that we find beautifuls timberland shoes .